Aalps Protocol is the on-chain ecosystem for commodities and market intelligence. Aalps Finance, the trading platform, is a decentralized perpetuals exchange for commodities. Aalps Alpha is a complementary SocialFi dApp, facilitating the flow of alpha via gated chat rooms, with the ambition to become the proof of intel network for commodities and beyond.
Brand identity & visual guidelines, creative direction across brand/marketing
0 to 1 app interface//experience design based on iterative research & testing
Creating design systems, UI libraries, managing agile iterative sprints
web3 Growth Strategy and Marketing Initiatives: social assets & campaigns
Product
Aalps Alpha (SocialFi)
The internet revolutionized the free flow of information. Crypto enables the frictionless transfer of value. Yet despite these transformative technologies, a key piece has been missing: an efficient, scalable marketplace for exchanging information in return for any form of value.
Process
Initially our main goal was to learn as much as possible from traders in the industry. We heard a lot of stories of traders spending five figure annual figures to join exclusive chatting rooms. We identified pain points in seeking & verifying information as well as with the payment exchances
UX/UI References
