Weebox is a web3 enabled e-commerce platform offering 'Phygital' (Physical + Digital) Collectible drops - high end licensed figurines from established IP with embedded NFC chip scanning that guides users through a non fungible token minting experience & digital storytelling.
Contribution as UIUX Lead
Expanded & elevated visual brand language with branded UI assets
Created design systems, UI libraries + managed agile iterative sprints
Competitive Market Analysis & User Research
Product
SFTokyo Team (client) needed a redesign of their flagship product, the Weebox Collectibles platform. Along with managing project timelines, I delivered a high fidelity, responsive web design that meets product requirements & elevates the user experience. My favorite challenge during this project was working with a design system that encompasses both physical and digital experiences.
Product Page
The user requirements for each screen in this flow was identified in the user story map below (contact).
Mobile View
The revamped Weebox platform will also be available on mobile where users can scan their phygital collectibles.
